🌍 London, Hybrid

Please note we are not able to facilitate Visa or Relocation Sponsorship at present or in the future and therefore can only accept UK based applications from candidates who are able to commute to HQ in London, Chiswick 1-2 times per week

⭐️ Our Perks

Values-driven culture – we’re really proud of our culture. 

🙌 Drive your own experience 

• Personalised Learning and Development Budget
• Hybrid working hours – Each team has their own Smart Working Charter that empowers you to do your work in the best way you can
• Technology – Your choice of Mac or Windows

✨ Empowering you to be your most authentic self 

• 25 Holiday Days + your local bank holidays
• 1 Birthday day – it only happens once a year!
• 3 So Giving Days - spend these days giving back to your chosen cause
• Religious Celebrations Leave
•  Mental Healthcare – Sessions with Unmind
• Enhanced Family Leave

So Energy

Who we are

So Energy was created in 2015 because we knew energy suppliers could be better. Since then, we’ve grown rapidly but sustainably, with 350,000 customers and over 450 Energists (what we call our people). But we’re not done. We’re on the road to a net zero future, and thanks to our partnership with ESB, we’re well on the way. We’re customer-centric, tech-led, and passionate about sustainability.

We want to do the best we can for our customers, each other, and our planet, so we’ve created a workplace that's encouraging, supportive, and offers the opportunity for growth. As a company, we live by six core values that guide everything we do:

• Clear
• Honest
• Ambitious
• Inquisitive
• Caring
• Sustainable

The Role

Head of Growth Marketing at SO ENERGY

Reporting into our Marketing Director, Michael Campbell 👋, we’re looking for a Head of Growth Marketing to join the team. 

The Head of Growth Marketing will lead and oversee the delivery of So Energy’s sales and retention strategy to deliver against ambitious commercial targets.

You will be responsible for leading a small team covering a range of channels including price comparison websites, commercial partnerships, telesales, email and CRM, loyalty and referrals.

You will collaborate with colleagues across Marketing and the wider business to ensure an integrated, data-driven and customer centric approach to growth.

This is a high-profile position requiring strong commercial and communication skills an analytical approach to prioritisation, resource allocation and channel optimisation.

What you’ll be getting up to:

• Develop and implement a comprehensive sales, retention and growth marketing strategy aligned with business objectives.
• Define metrics and KPIs, monitor performance and optimise tactics to deliver results within business targets.
• Lead and mentor a small team focused on acquisition and retention, as part of a wider commercial and marketing function.
• Foster a culture of continuous improvement, combining creativity and innovation with evidence-based decision making.
• Build relationships with price comparison sites to enhance visibility on PCWs and maximise sales and revenue.
• Accelerate growth through channel expansion including partnerships, affiliates, telephony and direct marketing.
• Oversee email and CRM activity across the lifecycle including onboarding, engagement, cross-sell and retention.
• Develop loyalty and advocacy programs to encourage and track referrals and maximise earned growth.
• Work closely with our analytics and insights team to ensure a consumer-centric, data-informed approach to growth.
• Partner with Trading, Customer Ops, Tech, Finance, People and other teams to ensure an integrated business-wide approach.
• Collaborate with the wider marketing team to align on messaging, positioning, campaign and channel strategies.
• Manage the growth marketing budget, ensuring optimal allocation of resources and ROI across a range of channels.
• Proactively report on sales, retention and channel performance to encourage transparency for stakeholders and senior leaders.
• Support the Marketing Director on strategic initiatives, team capability building and business development as required.

What are we looking for?

• A strategic growth marketing professional with proven experience driving customer acquisition and retention.
• Experienced in coaching and managing people and supporting individual, team and business growth.
• Broad expertise in sales and marketing channels including PCWs, affiliates, partnerships, email and direct marketing.
  
• Proficient in analysing data, evaluating performance and taking responsibility to drive continuous improvement

Research shows that some people are less likely to apply for a role unless they are 100% qualified. Your experience, skills and passion will set you apart so tell us about your achievements, irrespective of whether they are personal or work-related, tell us about your journey, and about what you learnt.

So, if this role excites you, don’t let our role description hold you back, get applying!

Want to tailor your application? 

Hiring Process

First Stage - Talent Screen 
Second Stage: Competency Based Interview 
Third Stage: Culture Interview
Fourth Stage: Technical Interview inc Presentation 
Final Stage: Leadership Interview 

Support – If you have a medical condition or an individual need for an adjustment to our process, and you believe this may affect your ability to be at your best – please let us know so we can talk about how we can best support you and make any adjustments that may be needed.

Our Values

We look for people who share our values and can add to our culture. Values are shared beliefs that guide our decision-making, culture is how we function as a group and how we live our values as individuals.

Clear - The energy industry can be pretty complex so we strive to provide clear communication to our customers and colleagues

Honest - Transparency is key, Whether that's providing clear bills to our customers or trusting our staff to do the right thing.

Ambitious - All of us are ambitious about the future of So Energy and what we can contribute to it.

Inquisitive - We are also questioning the Status Quo to see if there is a better way to do things for our customers

Caring - We care about the work we are doing, our customers and our colleagues
Sustainable - As a renewable energy company we are providing sustainable products but we also care about sustainable careers. That's why learning and continuous development is so important to us.

Diversity, Equity, Inclusion & Belonging

At So Energy, we’re committed to cultivating an environment that promotes diversity, equity, inclusion and belonging. We are a global community and we believe our unique qualities should be celebrated as they are critical to our innovation. It’s essential to us that you bring your authentic self to work every single day, no matter your age, ethnicity, religion, citizenship, gender identity, sexual orientation, disability status, caring responsibilities, neurodiversity, or otherwise. Inclusion isn’t just an initiative at So Energy. We strive to embed it not just into our values but throughout our entire culture.